Pharma PR & Communications Summit West 2024

Ballroom Terrace

Bayview Room

5:15pm • Networking and Cocktail Reception

Grand Ballroom (A)

8:45am • Welcome & Chairperson’s Opening Remarks
9:00am • Opening Keynote: AI Unleashed: Revolutionizing PR & Communications in Pharma and Biotech
9:30am • From Visibility to Value: Positioning Leaders to Drive Reputation
10:30am • Panel: Crafting a Dynamic Corporate Brand in Biotech: Building Reputation, Engaging Audiences, Driving Value
11:15am • Changing the Conversation About Women’s Health Through Next-Gen Social Intelligence
11:45am • Thriving as an N of 1: Unlocking the Power of One in Biotech Communications
1:15pm • Panel: M&A Communications: From the Inside
2:00pm • Panel: From Lab to Market: Navigating the Transition from Clinical to Commercial
2:45pm • Does Corporate Reputation Impact Share Price in the Pharma & Biotech Sector?
3:45pm • Case Study: Micro Influence, Macro Impact: Arcutis’s Social Media Strategy

Ballroom Terrace

Grand Ballroom (A)